Business Administration

Degree Overview

Bachelor of Business Administration

The Bachelor of Business Administration (BBA) degree program focuses on preparing students with the knowledge and skills they will need to pursue entry-level business careers*. The BBA degree courses are designed to help students discover how to adapt business strategies and techniques to accommodate changing marketplace conditions and to provide students with opportunities to understand and apply effective management and leadership skills. Through case studies and intensive projects, students will have the opportunity to gain the ability to assess organizational needs and implement effective improvement scenarios as they earn the Bachelor of Business Administration degree.

*South University does not promise or guarantee licensure, employment, or salary amounts.

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Accreditation Council for Business Schools and Programs

Accredited by the Accreditation Council for Business Schools and Programs ([ACBSP] 11520 West 119th Street; Overland Park, KS 66213; 913-339-9356; www.acbsp.org).

Available Locations

Austin, TX Columbia, SC Montgomery, AL Online Richmond, VA Savannah, GA Tampa, FL Virginia Beach, VA West Palm Beach, FL

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What's New

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Campuses offer flexible learning formats* including: on-campus, virtual instructions, and online courses.

*Clinical, practicum, and externship requirements exist in certain programs and require field experiences. Learning formats may not be flexible.

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Success Stories

Outstanding Education for Remarkable Careers

We're committed to helping our graduates make impact in their professional and personal lives. We applaud our business and technology alumni and the difference they make. 

Rose Gordon
Class of '11
Master of Business Administration, South University, Atlanta
“
Engaging in class projects and coursework designed around real-life scenarios enabled me to effectively apply my knowledge to my business ventures. It prepared me for my entrepreneurial journey.
”

Tonya Hampton
Class of '13
Bachelor of Business Administration-South University, Online Programs
“I love being a leader. South University helped me reach my full potential in management skills. The faculty and staff always went out of their way to make sure that the University had a positive impact on its students.”

Mike Davis
Class of '11
Master of Business Administration-South University, Atlanta
“My graduate degree has given me a depth of understanding in business that allows me to really appreciate what we can add to our clients overall relationship and deliver on it.”

La'Sondrick Bridges
Class of '11
Master of Business Administration-South University, Columbia
“After talking it through, I realized I could go to school and work full time as well. They really care about you and want you to succeed.”

Leah N. Williams
Class of '09
Master of Business Administration-South University, Columbia
“A few years ago, I decided that I wanted to take my career to the next level and realized that an MBA would allow me to achieve that goal. When I first showed interest in South University, I met my admissions officer, Shakeara Hudson. She made the application process as easy as possible, and then she checked on me continuously while I was a student just to make sure I was on track to complete my MBA. She even attended my graduation ceremony and spoke with me afterwards.”